Dunkin Donuts frequently opens 24 hours, and everyone knows that one particular group is attracted to donuts and that is cops, to get through their night shifts.
Starbucks's whole idea is to sell an experience to provide more to the world than just coffee. Their concept is to always provide more to create an atmosphere somewhere people can hang out outside the Starbucks domain to drink coffee or relax.
In the “Dunkin’Donuts And Starbucks: A Tale Of Two Coffee Marketing Giants” article, "Starbucks supports the LGBT community by displaying the huge LGBT rainbow flag on the top of "Seattle headquarters in Jude for the Pride parade." For a long time, Starbucks has been a supporter of equal rights. The company has embraced all kinds of diversities of pop culture.
Dunkin Donuts supports sports teams with their franchises. Sports are firmly established in "American Culture." The people who play sports are those who have the qualities that Americans wish they had.
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